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Travel | TikTok
March 24, 2022
This statistic shows the favorite online travel agencies of that part of the German population, with a high affinity for the brand "TikTok", compared to the total population.
The largest outliers in the positive range are: Airbnb, Tripadvisor, Skyscanner and in the negative range are: Berge & Meer, Studiosus Reisen, Öger Tours.
This bar chart visualizes, how an affinity for the brand "TikTok" correlates with a preference for the displayed Travel affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "TikTok" brandfans to have a preference for "Airbnb" is increased by 123.6% .
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