Statistic regarding Esprit Holdings customers: most popular celebrity magazines

AIlon has analyzed 10264 people from Germany who have a very high affinity to Esprit Holdings and compared the mean values with a representative sample of the population.

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Celebrity Magazine | Esprit Holdings

March 28, 2022

This statistic shows the favorite celebrity magazines of that part of the German population, with a strong preference for the fast fashion label "Esprit Holdings", in comparison to the total population. The preference for the magazines "inTouch" and "Ok" is clearly increased, while it is moderately decreased for the the magazines "Freizeit Revue" and "Die Aktuelle".

This bar chart visualizes, how an affinity for the brand "Esprit Holdings" correlates with a preference for the displayed Celebrity Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Esprit Holdings" customers to have an affinity for "inTouch" is increased by 73.0% .

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