Statistic regarding Turkish Airlines customers: most popular economy magazines

AIlon has analyzed 5152 people from Germany who have a very high affinity to Turkish Airlines and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Economy Magazine | Turkish Airlines

March 24, 2022

This statistic shows the favorite economy magazines of that part of the German population, with a high affinity for the mobility service provider "Turkish Airlines", in comparison to the total population. The affinity for the magazines "Business Punk" and "Brand Eins" is clearly increased, while it is moderately decreased for the the magazines "Unternehmer.de" and "Bilanz".

This bar chart visualizes, how an affinity for the brand "Turkish Airlines" correlates with a preference for the displayed Economy Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Turkish Airlines" customers to have a preference for "Business Punk" is increased by 112.44% .

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