Statistic regarding Turkish Airlines customers: favorite shopping brands

AIlon has analyzed 5152 people from Germany who have a very high affinity to Turkish Airlines and compared the mean values with a representative sample of the population.

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Shopping | Turkish Airlines

March 24, 2022

This statistic shows the favorite shopping brands of that part of the German population, with a high affinity for the mobility service provider "Turkish Airlines", compared to the total population. Extremely noticeable is the increased value for Amorelie, Mister Spex, Idealo, as well as the negative correlation with Fielmann, Woolworth, Aldi.

This bar chart visualizes, how an affinity for the brand "Turkish Airlines" correlates with an affinity for the displayed Shopping affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Turkish Airlines" customers to have a preference for "Amorelie" is increased by 123.75% .

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