Statistic regarding Guess (Modeunternehmen) customers: most popular entertainment influencers

AIlon has analyzed 13059 people from Germany who have a very high affinity to Guess (Modeunternehmen) and compared the mean values with a representative sample of the population.

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Entertainment Influencer | Guess (Modeunternehmen)

March 24, 2022

This statistic shows the most popular entertainment influencers of that part of the German population, with a strong preference for the fast fashion label "Guess (Modeunternehmen)", in comparison to the total population. The largest deviations in the positive range are: Daniela Katzenberger, Guido Maria Kretschmer, Ilka Bessin and in the negative range are: Dwayne Johnson, Marcel Scorpion, Prinz Marcus Von Anhalt.

This bar chart visualizes, how an affinity for the brand "Guess (Modeunternehmen)" correlates with a preference for the displayed Entertainment Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Guess (Modeunternehmen)" customers to have an affinity for "Daniela Katzenberger" is increased by 7.32% .

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