This study is based on a small sample and is not entirely current.
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Create current statisticsAutomotive Magazine | Guess (Modeunternehmen)
March 24, 2022
This statistic visualizes the favorite automotive magazines of that part of the German population, with a strong preference for the fast fashion label "Guess (Modeunternehmen)", compared to the total population.
The affinity for the magazines "ADAC Motorwelt" and "Auto Zeitung" is clearly increased, while it is moderately decreased for the the magazines "Auto Motor Sport" and "Auto BILD".
This bar chart visualizes, how a preference for the brand "Guess (Modeunternehmen)" correlates with an affinity for the displayed Automotive Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Guess (Modeunternehmen)" customers to have an affinity for "ADAC Motorwelt" is increased by 46.45% .
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