This study is based on a small sample and is not entirely current.
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Create current statisticsTechnology Influencer | Guess (Modeunternehmen)
March 24, 2022
This statistic shows the most popular tech influencers of that part of the German population, with a high affinity for the fast fashion label "Guess (Modeunternehmen)", in comparison to the total population.
Very pronounced is the negative correlation with Bill Gates and Felix von der Laden.
This bar chart visualizes, how a preference for the brand "Guess (Modeunternehmen)" correlates with a preference for the displayed Technology Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Guess (Modeunternehmen)" customers to have an affinity for "Bill Gates" is decreased by 3.87% .
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