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Food Influencer | ITS Reisen
March 24, 2022
This statistic visualizes the most popular food influencers of that part of the German population, with a strong preference for the tour operator "ITS Reisen", in comparison to the total population.
Especially pronounced is the positive correlation with Steffen Henssler and Minimalist Baker, as well as the negative relation to Johann Lafer and Alfons Schuhbeck.
This bar chart visualizes, how an affinity for the brand "ITS Reisen" correlates with a preference for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "ITS Reisen" customers to have a preference for "Steffen Henssler" is increased by 1.45% .
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