Statistic regarding ITS Reisen customers: favorite fast fashion brands

AIlon has analyzed 1531 people from Germany who have a very high affinity to ITS Reisen and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Fashion | ITS Reisen

March 24, 2022

This statistic shows the preferred fashion brands of that part of the German population, with a strong preference for the tour operator "ITS Reisen", in comparison to the total population. Extremely pronounced is the positive correlation with Nike, Puma, Görtz, as well as the negative correlation with Adler, Nkd, Takko.

This bar chart visualizes, how a preference for the brand "ITS Reisen" correlates with a preference for the displayed Fashion affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "ITS Reisen" customers to have a preference for "Nike" is increased by 55.71% .

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