Statistic regarding ITS Reisen customers: favorite shopping brands

AIlon has analyzed 1531 people from Germany who have a very high affinity to ITS Reisen and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Shopping | ITS Reisen

March 24, 2022

This statistic visualizes the favorite shopping brands of that part of the German population, with a high affinity for the tour operator "ITS Reisen", in comparison to the total population. Especially pronounced is the positive correlation with Hellweg Baumarkt, Toom Baumarkt, Amazon, as well as the negative relation to Fielmann, Guenstiger.De, Witt Weiden.

This bar chart visualizes, how an affinity for the brand "ITS Reisen" correlates with an affinity for the displayed Shopping affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "ITS Reisen" customers to have a preference for "Hellweg Baumarkt" is increased by 70.8% .

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