Statistic regarding RTL II viewers: most popular food influencers

AIlon has analyzed 1758 people from Germany who have a very high affinity to RTL II and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Food Influencer | RTL II

March 23, 2022

This statistic shows the most popular food influencers of that part of the German population, with a strong preference for the media company "RTL II", compared to the total population. Very pronounced is the increased value for Steffen Henssler and Alfons Schuhbeck, as well as the negative correlation with Eat This and Deliciously Ella.

This bar chart visualizes, how an affinity for the brand "RTL II" correlates with an affinity for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "RTL II" viewers to have an affinity for "Steffen Henssler" is increased by 11.45% .

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