This study is based on a small sample and is not entirely current.
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Create current statisticsNational Newspaper | Barmer Ersatzkasse
March 23, 2022
This statistic shows the most popular national newspapers of that part of the German population, with a high affinity for the financial services company "Barmer Ersatzkasse", in comparison to the total population.
The affinity for the newspapers "Handelsblatt", "Süddeutsche Zeitung", "Die Zeit" is considerably increased.
This bar chart visualizes, how an affinity for the brand "Barmer Ersatzkasse" correlates with an affinity for the displayed National Newspaper affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Barmer Ersatzkasse" brandfans to have an affinity for "Handelsblatt" is increased by 71.7% .
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