Statistic regarding Barmer Ersatzkasse brandfans: most popular union magazines

AIlon has analyzed 14424 people from Germany who have a very high affinity to Barmer Ersatzkasse and compared the mean values with a representative sample of the population.

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Union Magazine | Barmer Ersatzkasse

March 23, 2022

This statistic shows the favored union magazines of that part of the German population, with a high affinity for the financial services company "Barmer Ersatzkasse", in comparison to the total population. The affinity for the magazine "Verdi Publik" is strongly increased, while it is moderately decreased for the the magazine "DBB".

This bar chart visualizes, how a preference for the brand "Barmer Ersatzkasse" correlates with a preference for the displayed Union Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Barmer Ersatzkasse" brandfans to have a preference for "Verdi Publik" is increased by 1.5% .

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