Statistic regarding Barmer Ersatzkasse brandfans: most popular family magazines

AIlon has analyzed 14424 people from Germany who have a very high affinity to Barmer Ersatzkasse and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Family Magazine | Barmer Ersatzkasse

March 23, 2022

This statistic visualizes die favorite magazines for parents of that part of the German population, with a high affinity for the financial services company "Barmer Ersatzkasse", in comparison to the total population. The affinity for the magazines "Baby und Familie" and "Super Illu" is moderately increased, while it is considerably decreased for the the magazines "Super Illu" and "Baby und Familie".

This bar chart visualizes, how a preference for the brand "Barmer Ersatzkasse" correlates with an affinity for the displayed Family Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Barmer Ersatzkasse" brandfans to have a preference for "Baby und Familie" is increased by 31.11% .

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