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Beauty | Folk
March 23, 2022
This statistic shows the favorite cosmetics brands of that part of the German population, with a high affinity for the brand "Folk", in comparison to the total population.
Especially noticeable is the positive correlation with Palmolive, Lux, Guerlain, as well as the negative correlation with Balea, Oral B, Loreal.
This bar chart visualizes, how an affinity for the brand "Folk" correlates with a preference for the displayed Beauty affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Folk" brandfans to have a preference for "Balea" is decreased by 47.07% .
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