Statistic regarding AIDA Cruises customers: favorite organic cosmetics brands

AIlon has analyzed 1430 people from Germany who have a very high affinity to AIDA Cruises and compared the mean values with a representative sample of the population.

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Beautyorganic | AIDA Cruises

March 23, 2022

This statistic shows the favorite organic cosmetics brands of that part of the German population, with a strong preference for the tour operator "AIDA Cruises", compared to the total population. Very noticeable is the positive correlation with Speick and Weleda, as well as the decreased value for Kneipp and Dr Scheller.

This bar chart visualizes, how a preference for the brand "AIDA Cruises" correlates with an affinity for the displayed Beautyorganic affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "AIDA Cruises" customers to have an affinity for "Speick" is increased by 60.5% .

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