Statistic regarding DAZN viewers: favorite organic cosmetics brands

AIlon has analyzed 5951 people from Germany who have a very high affinity to DAZN and compared the mean values with a representative sample of the population.

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Beautyorganic | DAZN

March 23, 2022

This statistic visualizes the favorite organic cosmetics brands of that part of the German population, with a strong preference for the media company "DAZN", compared to the total population. Extremely noticeable is the positive correlation with Speick and Weleda, as well as the negative relation to Kneipp and Lavera.

This bar chart visualizes, how a preference for the brand "DAZN" correlates with a preference for the displayed Beautyorganic affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "DAZN" viewers to have a preference for "Speick" is increased by 111.36% .

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