Statistic regarding Nikon customers: favorite organic cosmetics brands

AIlon has analyzed 12806 people from Germany who have a very high affinity to Nikon and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Beautyorganic | Nikon

March 24, 2022

This statistic visualizes the favorite organic cosmetics brands of that part of the German population, with a high affinity for the tech company "Nikon", in comparison to the total population. The largest outliers in the positive range are: Speick and Weleda and in the negative range are: Kneipp and Santaverde.

This bar chart visualizes, how an affinity for the brand "Nikon" correlates with an affinity for the displayed Beautyorganic affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Nikon" customers to have an affinity for "Speick" is increased by 80.89% .

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