Statistic regarding HelloFresh customers: favorite food manufacturer

AIlon has analyzed 3071 people from Germany who have a very high affinity to HelloFresh and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Food | HelloFresh

March 24, 2022

This statistic shows the favorite food manufacturer of that part of the German population, with a strong preference for the food manufacturer "HelloFresh", compared to the total population. The largest outliers in the positive range are: Hello Fresh, Smirnoff, Desperados and in the negative range are: After Eight, Schogetten, Mönchshof.

This bar chart visualizes, how an affinity for the brand "HelloFresh" correlates with a preference for the displayed Food affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "HelloFresh" customers to have a preference for "Hello Fresh" is increased by 250.6% .

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