Statistic regarding HelloFresh customers: favorite online travel agencies

AIlon has analyzed 3071 people from Germany who have a very high affinity to HelloFresh and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Travel | HelloFresh

March 24, 2022

This statistic shows the favorite online travel agencies of that part of the German population, with a strong preference for the food manufacturer "HelloFresh", compared to the total population. Extremely pronounced is the positive correlation with Skyscanner, Airbnb, Urlaubspiraten, as well as the negative relation to Berge & Meer, Studiosus Reisen, Öger Tours.

This bar chart visualizes, how a preference for the brand "HelloFresh" correlates with a preference for the displayed Travel affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "HelloFresh" customers to have an affinity for "Skyscanner" is increased by 196.0% .

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