Statistic regarding Louis Vuitton customers: preferred lifestyle

AIlon has analyzed 11660 people from Germany who have a very high affinity to Louis Vuitton and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Lifestyle | Louis Vuitton

March 24, 2022

This statistic shows the preferred lifestyle of that part of the German population, with a strong preference for the fashion label "Louis Vuitton", compared to the total population. Very noticeable are the positive values for Slow fashion, Homöopathie, Fast fashion and the negative values for Gambling, Brille beim Optiker kaufen, Haustier: Vogel.

This bar chart visualizes, how an affinity for the brand "Louis Vuitton" correlates with an affinity for the displayed Lifestyle affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Louis Vuitton" customers to have an affinity for "Slow fashion" is increased by 152.13% .

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