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Lifestyle | Niederegger
March 24, 2022
This statistic visualizes the preferred lifestyle of that part of the German population, with a strong preference for the food manufacturer "Niederegger", compared to the total population.
Very pronounced are the positive values for Shopping in farm shops, Cafes, Shopping on weekly markets and the negative values for Shopping in Discounters, Haustier: Vogel, Riding the bus.
This bar chart visualizes, how an affinity for the brand "Niederegger" correlates with an affinity for the displayed Lifestyle affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Niederegger" customers to have an affinity for "Shopping in farm shops" is increased by 64.85% .
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