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Shopping | Die Zeit
March 24, 2022
This statistic visualizes the favorite shopping brands of that part of the German population, with a high affinity for the brand "Die Zeit", compared to the total population.
Especially pronounced is the increased value for Amazon, Wayfair, Check24, as well as the decreased value for Fielmann, Woolworth, Bader.
This bar chart visualizes, how an affinity for the brand "Die Zeit" correlates with an affinity for the displayed Shopping affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Die Zeit" brandfans to have an affinity for "Amazon" is increased by 67.0% .
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