Statistic regarding Neurotizismus brandfans: favorite shopping brands

AIlon has analyzed 243209 people from Germany who have a very high affinity to Neurotizismus and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Shopping | Neurotizismus

March 24, 2022

This statistic visualizes the favorite shopping brands of that part of the German population, with a high affinity for the brand "Neurotizismus", in comparison to the total population. The largest deviations in the positive range are: Aldi, Woolworth, Lidl and in the negative range are: Bauhaus, Obi, Hornbach.

This bar chart visualizes, how an affinity for the brand "Neurotizismus" correlates with an affinity for the displayed Shopping affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Neurotizismus" brandfans to have an affinity for "Aldi" is increased by 17.68% .

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