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Shopping | Snapchat
March 24, 2022
This statistic visualizes the favorite shopping brands of that part of the German population, with a high affinity for the brand "Snapchat", in comparison to the total population.
Extremely pronounced is the increased value for Mister Spex, Wish, About You, as well as the decreased value for Fielmann, Schwab, Guenstiger.De.
This bar chart visualizes, how an affinity for the brand "Snapchat" correlates with a preference for the displayed Shopping affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Snapchat" brandfans to have an affinity for "Mister Spex" is increased by 168.98% .
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