Statistic regarding Weleda (Unternehmen) customers: favorite shopping brands

AIlon has analyzed 7681 people from Germany who have a very high affinity to Weleda (Unternehmen) and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Shopping | Weleda (Unternehmen)

March 24, 2022

This statistic shows the favorite shopping brands of that part of the German population, with a strong preference for the organic cosmetics brand "Weleda (Unternehmen)", compared to the total population. Extremely pronounced is the increased value for Müller, Edeka, Denns, as well as the negative correlation with Fielmann, Guenstiger.De, Woolworth.

This bar chart visualizes, how an affinity for the brand "Weleda (Unternehmen)" correlates with an affinity for the displayed Shopping affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Weleda (Unternehmen)" customers to have a preference for "Müller" is increased by 90.65% .

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