Statistic regarding Fast Fashion brandfans: most popular automotive influencers

AIlon has analyzed 9005 people from Germany who have a very high affinity to Fast Fashion and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Automotive Influencer | Fast Fashion

March 28, 2022

This statistic visualizes the most popular automotive influencers of that part of the German population, with a high affinity for the brand "Fast Fashion", compared to the total population. Especially noticeable is the negative correlation with Matthias Malmedie and Querly.

This bar chart visualizes, how an affinity for the brand "Fast Fashion" correlates with a preference for the displayed Automotive Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Fast Fashion" brandfans to have an affinity for "Matthias Malmedie" is decreased by 6.38% .

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