Statistic regarding Sennheiser customers: most popular fashion magazines

AIlon has analyzed 8314 people from Germany who have a very high affinity to Sennheiser and compared the mean values with a representative sample of the population.

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Fashion Magazine | Sennheiser

March 23, 2022

This statistic shows the favored fashion magazines of that part of the German population, with a high affinity for the audio equipment company "Sennheiser", compared to the total population. The preference for the magazines "Madame" and "Grazia" is strongly increased, while it is strongly decreased for the the magazines "Burda Style" and "InStyle".

This bar chart visualizes, how an affinity for the brand "Sennheiser" correlates with an affinity for the displayed Fashion Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Sennheiser" customers to have a preference for "Madame" is increased by 50.75% .

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