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Food Influencer | Fit for Fun
March 28, 2022
This statistic visualizes the most popular food influencers of that part of the German population, with a high affinity for the brand "Fit for Fun", compared to the total population.
Very noticeable is the positive relation to Vegan Richa and Minimalist Baker, as well as the negative relation to Johann Lafer and Ralf Zacherl.
This bar chart visualizes, how a preference for the brand "Fit for Fun" correlates with a preference for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Fit for Fun" customers to have an affinity for "Vegan Richa" is increased by 2.91% .
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