Statistic regarding Fit for Fun customers: most popular automotive magazines

AIlon has analyzed 12472 people from Germany who have a very high affinity to Fit for Fun and compared the mean values with a representative sample of the population.

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Automotive Magazine | Fit for Fun

March 28, 2022

This statistic shows the favored automotive magazines of that part of the German population, with a high affinity for the brand "Fit for Fun", in comparison to the total population. The affinity for the magazines "ADAC Motorwelt" and "Auto Zeitung" is strongly increased, while it is moderately decreased for the the magazines "Classic Trader" and "Ramp Space".

This bar chart visualizes, how an affinity for the brand "Fit for Fun" correlates with an affinity for the displayed Automotive Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Fit for Fun" customers to have an affinity for "ADAC Motorwelt" is increased by 51.7% .

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