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Beauty | Fit for Fun
March 28, 2022
This statistic visualizes the favorite cosmetics brands of that part of the German population, with a high affinity for the brand "Fit for Fun", compared to the total population.
The largest outliers in the positive range are: Oral B, Wella, Bobbi Brown Cosmetics and in the negative range are: Tresemme, Kiehls, Kose.
This bar chart visualizes, how an affinity for the brand "Fit for Fun" correlates with an affinity for the displayed Beauty affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Fit for Fun" customers to have a preference for "Oral B" is increased by 102.21% .
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