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Food Influencer | Kitkat
March 24, 2022
This statistic visualizes the most popular food influencers of that part of the German population, with a strong preference for the food manufacturer "Kitkat", in comparison to the total population.
The largest deviations in the positive range are: Minimalist Baker and Gordon Ramsay and in the negative range are: Ralf Zacherl and Johann Lafer.
This bar chart visualizes, how an affinity for the brand "Kitkat" correlates with an affinity for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Kitkat" customers to have a preference for "Minimalist Baker" is increased by 0.9% .
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