Statistic regarding MSC Cruises customers: most popular food influencers

AIlon has analyzed 4010 people from Germany who have a very high affinity to MSC Cruises and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Food Influencer | MSC Cruises

March 23, 2022

This statistic visualizes the most popular food influencers of that part of the German population, with a strong preference for the tour operator "MSC Cruises", in comparison to the total population. Especially noticeable is the positive correlation with Gordon Ramsay and Minimalist Baker, as well as the negative correlation with Ralf Zacherl and Tiny Spoon.

This bar chart visualizes, how an affinity for the brand "MSC Cruises" correlates with an affinity for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "MSC Cruises" customers to have an affinity for "Gordon Ramsay" is increased by 2.22% .

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