Statistic regarding MSC Cruises customers: most popular regional newspapers

AIlon has analyzed 4010 people from Germany who have a very high affinity to MSC Cruises and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Regional Newspaper | MSC Cruises

March 23, 2022

This statistic shows the most popular regional newspapers of that part of the German population, with a high affinity for the tour operator "MSC Cruises", in comparison to the total population. The preference for the newspapers "Der Tagesspiegel", "Stuttgarter Zeitung", "Nürnberger Zeitung" is strongly increased, while it is considerably decreased for the newspapers "Thüringer Allgemeine", "Ostthüringer Zeitung", "Leipziger Volkszeitung".

This bar chart visualizes, how a preference for the brand "MSC Cruises" correlates with a preference for the displayed Regional Newspaper affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "MSC Cruises" customers to have an affinity for "Der Tagesspiegel" is increased by 115.88% .

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