Statistic regarding MSC Cruises customers: favorite shopping brands

AIlon has analyzed 4010 people from Germany who have a very high affinity to MSC Cruises and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Shopping | MSC Cruises

March 23, 2022

This statistic shows the favorite shopping brands of that part of the German population, with a strong preference for the tour operator "MSC Cruises", in comparison to the total population. Extremely pronounced is the positive correlation with Orion, Amorelie, Metro, as well as the decreased value for Woolworth, Aldi, Fielmann.

This bar chart visualizes, how an affinity for the brand "MSC Cruises" correlates with a preference for the displayed Shopping affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "MSC Cruises" customers to have a preference for "Orion" is increased by 166.35% .

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