Statistic regarding Versandhaus Klingel customers: most popular home&living magazines

AIlon has analyzed 3923 people from Germany who have a very high affinity to Versandhaus Klingel and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Home Magazine | Versandhaus Klingel

March 23, 2022

This statistic shows the favorite home&living magazines of that part of the German population, with a strong preference for the shopping brand "Versandhaus Klingel", compared to the total population. The affinity for the magazines "Mein schönes Land" and "Landidee" is moderately increased, while it is strongly decreased for the the magazines "Das Haus" and "Architectural Digest".

This bar chart visualizes, how an affinity for the brand "Versandhaus Klingel" correlates with an affinity for the displayed Home Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Versandhaus Klingel" customers to have a preference for "Mein schönes Land" is increased by 92.36% .

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