Statistic regarding Versandhaus Klingel customers: cultural preferences

AIlon has analyzed 3923 people from Germany who have a very high affinity to Versandhaus Klingel and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Culture | Versandhaus Klingel

March 23, 2022

This statistic visualizes the cultural preferences of that part of the German population, with a strong preference for the shopping brand "Versandhaus Klingel", in comparison to the total population. Especially noticeable are the positive values for 70s and 80s and the negative values for Architecture and Musicals.

This bar chart visualizes, how a preference for the brand "Versandhaus Klingel" correlates with a preference for the displayed Culture affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Versandhaus Klingel" customers to have a preference for "Architecture" is decreased by 32.35% .

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