Statistic regarding Yves Rocher (company) customers: favorite musicians

AIlon has analyzed 4657 people from Germany who have a very high affinity to Yves Rocher (company) and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Music Influencer | Yves Rocher (company)

March 24, 2022

This statistic visualizes the favored musicians of that part of the German population, with a strong preference for the cosmetics brand "Yves Rocher (company)", compared to the total population. Especially noticeable is the positive relation to Christina Aguilera, The Fray, Kelly Clarkson, as well as the negative relation to Luciano, Mert Eksi, Kollegah.

This bar chart visualizes, how a preference for the brand "Yves Rocher (company)" correlates with an affinity for the displayed Music Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Yves Rocher (company)" customers to have a preference for "Christina Aguilera" is increased by 5.19% .

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