Statistic regarding Yves Rocher (company) customers: most popular science journals

AIlon has analyzed 4657 people from Germany who have a very high affinity to Yves Rocher (company) and compared the mean values with a representative sample of the population.

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Science Magazine | Yves Rocher (company)

March 24, 2022

This statistic shows the favored science journals of that part of the German population, with a strong preference for the cosmetics brand "Yves Rocher (company)", in comparison to the total population. The affinity for the magazines "Gehirn und Geist" and "National Geographic Adventure" is moderately increased, while it is strongly decreased for the the magazines "Welt der Wunder" and "National Geographic Magazine".

This bar chart visualizes, how an affinity for the brand "Yves Rocher (company)" correlates with an affinity for the displayed Science Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Yves Rocher (company)" customers to have a preference for "Welt der Wunder" is decreased by 28.65% .

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