Statistic regarding Yves Rocher (company) customers: most popular home&living magazines

AIlon has analyzed 4657 people from Germany who have a very high affinity to Yves Rocher (company) and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Home Magazine | Yves Rocher (company)

March 24, 2022

This statistic shows the most popular home&living magazines of that part of the German population, with a high affinity for the cosmetics brand "Yves Rocher (company)", in comparison to the total population. The preference for the magazines "Landidee" and "Landidee Wohnen und Deko" is clearly increased, while it is considerably decreased for the the magazines "Wohnen" and "Das Haus".

This bar chart visualizes, how a preference for the brand "Yves Rocher (company)" correlates with a preference for the displayed Home Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Yves Rocher (company)" customers to have an affinity for "Landidee" is increased by 74.54% .

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