Statistic regarding Yves Rocher (company) customers: most popular economy magazines

AIlon has analyzed 4657 people from Germany who have a very high affinity to Yves Rocher (company) and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Economy Magazine | Yves Rocher (company)

March 24, 2022

This statistic visualizes the most popular economy magazines of that part of the German population, with a high affinity for the cosmetics brand "Yves Rocher (company)", compared to the total population. The affinity for the magazines "Enorm Magazin" and "Forbes" is moderately increased, while it is clearly decreased for the the magazines "Manager Magazin" and "Wirtschaftswoche".

This bar chart visualizes, how a preference for the brand "Yves Rocher (company)" correlates with an affinity for the displayed Economy Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Yves Rocher (company)" customers to have an affinity for "Manager Magazin" is decreased by 30.55% .

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