Statistic regarding TUI Cruises customers: most popular womens magazines

AIlon has analyzed 3552 people from Germany who have a very high affinity to TUI Cruises and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Women Magazine | TUI Cruises

March 23, 2022

This statistic visualizes the most popular womens magazines of that part of the German population, with a strong preference for the tour operator "TUI Cruises", compared to the total population. The affinity for the magazines "Emotion" and "Happinez" is strongly increased, while it is strongly decreased for the the magazines "Bild der Frau" and "Auf einen Blick".

This bar chart visualizes, how an affinity for the brand "TUI Cruises" correlates with a preference for the displayed Women Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "TUI Cruises" customers to have an affinity for "Emotion" is increased by 84.81% .

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