Statistic regarding Ritter Sport customers: favorite car manufacturers

AIlon has analyzed 32550 people from Germany who have a very high affinity to Ritter Sport and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Automotive | Ritter Sport

March 23, 2022

This statistic shows the favorite car manufacturers of that part of the German population, with a strong preference for the food manufacturer "Ritter Sport", compared to the total population. Extremely noticeable is the increased value for Michelin, Continental, Pit Stop, as well as the negative correlation with Opel, Seat, Citroen.

This bar chart visualizes, how a preference for the brand "Ritter Sport" correlates with a preference for the displayed Automotive affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Ritter Sport" customers to have an affinity for "Michelin" is increased by 30.93% .

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