Statistic regarding Lindt & Sprüngli customers: favorite brands for childrens products

AIlon has analyzed 21446 people from Germany who have a very high affinity to Lindt & Sprüngli and compared the mean values with a representative sample of the population.

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Children | Lindt & Sprüngli

March 24, 2022

This statistic shows the favorite brands for childrens products of that part of the German population, with a strong preference for the food manufacturer "Lindt & Sprüngli", compared to the total population. Especially pronounced is the positive relation to Pampers, Toysrus.

This bar chart visualizes, how an affinity for the brand "Lindt & Sprüngli" correlates with an affinity for the displayed Children affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Lindt & Sprüngli" customers to have an affinity for "Pampers" is increased by 18.97% .

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