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Communication | Booking.com
March 23, 2022
This statistic shows the favorite cell phone providers and messenger services of that part of the German population, with a strong preference for the tour operator "Booking.com", in comparison to the total population.
Very noticeable is the positive relation to Telegram and Threema, as well as the negative relation to Winsim and Freenet.
This bar chart visualizes, how a preference for the brand "Booking.com" correlates with a preference for the displayed Communication affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Booking.com" customers to have an affinity for "Telegram" is increased by 111.91% .
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