Statistic regarding Booking.com customers: favorite mobility service providers

AIlon has analyzed 12546 people from Germany who have a very high affinity to Booking.com and compared the mean values with a representative sample of the population.

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Mobility | Booking.com

March 23, 2022

This statistic visualizes the favorite mobility service providers of that part of the German population, with a strong preference for the tour operator "Booking.com", compared to the total population. The largest outliers in the positive range are: Lufthansa, Ryanair, Condor and in the negative range are: Uber, Bosch E-Bike Systems, Share Now.

This bar chart visualizes, how an affinity for the brand "Booking.com" correlates with a preference for the displayed Mobility affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Booking.com" customers to have a preference for "Lufthansa" is increased by 120.43% .

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