Statistic regarding New Yorker (Unternehmen) customers: favorite shopping brands

AIlon has analyzed 8253 people from Germany who have a very high affinity to New Yorker (Unternehmen) and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Shopping | New Yorker (Unternehmen)

March 24, 2022

This statistic visualizes the favorite shopping brands of that part of the German population, with a strong preference for the fast fashion label "New Yorker (Unternehmen)", compared to the total population. The largest deviations in the positive range are: About You, Mister Spex, Tk Maxx and in the negative range are: Fielmann, Guenstiger.De, Schwab.

This bar chart visualizes, how a preference for the brand "New Yorker (Unternehmen)" correlates with a preference for the displayed Shopping affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "New Yorker (Unternehmen)" customers to have an affinity for "About You" is increased by 112.65% .

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