Statistic regarding Sparkassen-Versicherung Sachsen brandfans: favorite online travel agencies

AIlon has analyzed 6378 people from Germany who have a very high affinity to Sparkassen-Versicherung Sachsen and compared the mean values with a representative sample of the population.

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Travel | Sparkassen-Versicherung Sachsen

March 24, 2022

This statistic shows the favorite online travel agencies of that part of the German population, with a strong preference for the financial services company "Sparkassen-Versicherung Sachsen", in comparison to the total population. The largest deviations in the positive range are: Expedia, Booking.Com, Hapag Lloyd Cruise Line and in the negative range are: Schauinsland Reisen, P&O Cruise Line, Star Clipper Cruise Line.

This bar chart visualizes, how an affinity for the brand "Sparkassen-Versicherung Sachsen" correlates with an affinity for the displayed Travel affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Sparkassen-Versicherung Sachsen" brandfans to have a preference for "Expedia" is increased by 88.57% .

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