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Values | comma (Unternehmen)
July 14, 2022
This statistic visualizes the favored values of that part of the German population, with a strong preference for the fashion label "comma (Unternehmen)", in comparison to the total population.
Especially noticeable are the positive values for Astrology, Animal rights, Sustainability and the negative values for Minimalism, Christianity, Islam.
This bar chart visualizes, how an affinity for the brand "comma (Unternehmen)" correlates with a preference for the displayed Values affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "comma (Unternehmen)" customers to have a preference for "Minimalism" is decreased by 90.77% .
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