Statistic regarding HUK-Coburg brandfans: favored values

AIlon has analyzed 20960 people from Germany who have a very high affinity to HUK-Coburg and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Values | HUK-Coburg

March 23, 2022

This statistic shows the most important values of that part of the German population, with a high affinity for the financial services company "HUK-Coburg", in comparison to the total population. Especially noticeable are the positive values for Sustainability, Migration, Animal rights and the negative values for Christianity, Religion, Astrology.

This bar chart visualizes, how an affinity for the brand "HUK-Coburg" correlates with an affinity for the displayed Values affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "HUK-Coburg" brandfans to have an affinity for "Sustainability" is increased by 17.03% .

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